Marketing within iGaming is evolving all the time, and you need to stay ahead of the latest marketing trends so that you know how to attract customers. Whether it's podcasts, influencers or paid social ads, you need to know the best marketing channels to take your brand global.
There are plenty of online resources to help you do this (take a look at Malta Profile for
an example) and you should also consider taking on board an agency to help you with their expert insider knowledge of the industry.