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Building an online casino: How can a dedicated development team increase project efficiency?
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Setting up a new online gambling platform can be a daunting task. You may have identified the perfect customer and come up with an industry-beating idea for your new casino, but do you have the right tools, software and team around you to make it a success?

Planning and building a successful online casino can be made much easier if you hire software experts to help you build the platform. Probably the most efficient and effective way to do this is through outsourcing a development team.

The growth of the IT outsourcing industry

For a number of years, the volume of the IT outsourcing industry has been continuously increasing as more and more iGaming operators have identified the benefits of taking development companies on board.

According to Statista, the volume of the IT services industry was $866 billion in 2015, and this continued its rise in 2020, increasing to $1.021 trillion. It is projected that this trend will continue, with worldwide expenditure on IT services exceeding $1.113 trillion in 2021, a 9% increase over the previous year.

The IDC (International Data Corporation) has also predicted growth in the development of IT outsourcing over the coming years. According to IDC analysts, who are among the most renowned in the IT sector, the volume of consulting services for software development will rise by an average of 5.2% year on year by 2024.

Is outsourcing the key to efficiency?

Evaluations of modern iGaming businesses as a whole indicate a huge shift from internal to external development, and this has only been accelerated by global events in recent times. For example, one of the key effects of the global pandemic has been the quickening in the growth of outsourced services, given the fact that so many millions of workers around the world have been unable to work collaboratively in physical locations – working remotely has been the norm.

Many iGaming firms have therefore had to reevaluate their development strategy, and it has been discovered that the most agile and efficient way to implement necessary changes as quickly as feasible is through outsourcing projects with a nimble IT development company.

Many businesses have reached a tipping point where "subsistence farming" - creating an internal team to satisfy the needs of your company - is no longer viable. The model of hiring an external IT development team has become extensively employed in various industries, with the financial industry and e-commerce continuing to lead the way given the highly-developed nature of external development companies, who can quickly and effectively jump on to new projects.

Below, we will take you through the different ways that collaboration with an external team can improve the efficiency of your online casino build, and why even very traditional companies are changing their mindset towards outsourcing their software development.

Driving efficiency by partnering with an outsource development team

Casino launch and implementation speed

In a highly competitive market, where momentum and speed-to-market are hugely important in terms of getting ahead of your rivals, developing and launching your product quickly is crucial for businesses. Reducing time to market and the overheads involved in a lengthy development process can be hugely beneficial to a start-up, particularly if they need to be mindful of time and cost elements.

The firms that employ the services of outsourced developers are the ones who can set themselves at the front of the digital race. Trends in the IT sector change at an astronomical rate, and the demand for new professional skills within the software development sector is clearly evident. Given the scarcity of qualified and highly experienced IT specialists, most businesses need access to a dynamic development partner which can provide trusted experts that can get an excellent job done. This contributes to a faster, more efficient and more effective development process, allowing the product to be released in good time.

Furthermore, if your gambling business requires urgent project scaling or team strengthening, outsourcing becomes an essential activity and resource. External teams can quickly adapt to both the goals of the casino build and any changes that may occur during execution, given their diverse expertise and quality of execution. As a result, recruiting a trustworthy outsourcing partner ensures a high rate of producing quality results for your online casino.

Flexibility

The nature of tasks that a customer might need to complete can be varied, and so there can be a very heavy workload for in-house development teams to manage. In many cases, these internal teams do not have wide enough skillsets to overcome the many challenges that they face on a project-to-project basis. One of the key advantages of seeking help from outsourced development companies is that you can dip into the skills and experience you need with as much flexibility as you need for building your casino.

With in-house developers, their skillset can limit the creativity of your project, and your casino may not fulfil its whole potential by becoming a fan favourite with your target players. Outsourced teams bring new levels of expertise, as well as taking on the risks associated with the replacement of a specialist. The task of the external team is to provide the necessary resources, personnel and skills that will ensure a high-quality result and make the final product - the online casino - as successful and attractive to players as possible.
Transparency

The basis of a productive relationship between a client and a contractor needs to be transparent and trustworthy. Clear communication channels, open and honest reporting, and frequent dialogue need to be instilled into the programme from the word go. If high standards of communication are not met, then time and effort will be wasted by all parties, and the efficiency of the casino build will be majorly reduced.

The outsourcing business should be given the primary responsibility for developing such connections. There are several approaches to create a comfortable workstation, including task trackers that indicate current task statuses, weekly meetups that discuss intermediate outcomes, sprint planning, and client feedback.

Regular contact also helps the iGaming business to come as close to the development process as possible and to constantly be at the centre of everything going on, so they can have a good idea for how their casino will turn out after it has been built. A well-planned project workflow provides the client complete control over the development process without the need to invest in the team or project management - this is another advantage of working with an outsourced partner.

Confidence

As demand for external IT development services has steadily increased, so has the competition for teams who provide bespoke or specialised services which are often essential to online casinos who have the goal of creating niche games that strike a chord with their players. It is quite clearly obvious that one of the main advantages of an outsourcing company is the specialists that it can bring onto your team who have specific and valuable skill sets and experience. For iGaming clients, this is particularly important.

As a result, contractors devote special attention to the hiring of highly skilled personnel for their own teams. Many of these companies have created a multi-stage algorithm for choosing applicants in order to provide the customer with experienced professionals who have previously shown competence in complicated casino builds.

Having confidence in the software developers around you means that you don't need to worry about micromanaging them - you can simply leave them to get on with their tasks, and you can divert your attention elsewhere to more important activities.

As a general rule, the company's whole personnel reserve attends frequent refresher courses and gains knowledge, skills and expertise on the company's internal initiatives. The management of the development company will constantly monitor the company's staff constancy coefficient, creating mechanisms for encouraging and rewarding personnel, and finally providing the client with trust in both the consistency of the project team's staff and the final version of the casino that is developed.

It is regarded best practice to train the customer's "internal kitchen" specialists prior to their inclusion in the casino build. This technique eliminates the need for the customer to pay for the adaption onboarding time of a new outsourced specialist. The customer obtains a fully prepared team that begins fixing difficulties as soon as work on the online gambling platform has begun.

Conclusion

Entering into a partnership with an outsourcing developer is one of the most effective and efficient ways to optimise an iGaming operator's business processes.

Building solid and long-standing relationships with an iGaming development partner brings with it countless benefits that will serve you in good stead over many years. With the right relationships in place, an outsourcing team may become more than simply "insurance" or "extra hands" for the execution of current duties; it can become a strategic asset for productive company growth, which will power a positive playing experience for gamers.

Many online casinos are able to retain their market leadership exactly owing to the appropriate allocation of operational responsibilities. Those who choose to outsource their IT development ensure interaction with reliable external developers, and are able to open up interesting opportunities for business.

Some of the main advantages of choosing this path include:

  • Reduction of time and financial costs for operational issues and project management,

  • Easy and fast scaling of teams,

  • Acquisition of the best market expertise,

  • Removal of risks associated with personnel changes.

The senior management at the iGaming company can be confident in the quality of the end output and can smoothly transition from production duties to the strategic next steps targeted at company growth, which, it has to be said, are nice challenges to face once the initial development has successfully been completed.

As the IT services industry continues to grow and mature, so will the capabilities of outsource development teams. If you are looking to build a long and successful relationship with an online casino development company, now is the best time to do this.
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